S&C Platform Research Hub

Deep research on the strength & conditioning software landscape, a profile of the coaching practice we're building for, and an interactive interview to capture platform requirements and generate a PRD.

Building for: Cannoli Strength

Joe Cristando — Independent powerlifting & S&C coach, Brooklyn NY

7 years coaching
52 USAPL state records
VBT practitioner
In-person + remote
Read full profile

Research Library

7 in-depth research documents covering the S&C software market

Trainer Profile

Cannoli Gang - Trainer Profile & Business Analysis

Comprehensive profile of Joe Cristando (Cannoli Strength): 7 years coaching, 52 USAPL state records, VBT expertise, Brooklyn-based independent powerlifting coach. Covers business model, tech stack, operational gaps, and inferred platform needs.

Competitive Analysis

Competitor Deep-Dive Analysis

In-depth analysis of six major competitors including TrainHeroic, BridgeAthletic, TrueCoach, CoachMePlus, PLT4M, and Volt Athletics. Covers pricing, features, target markets, and differentiation strategies.

Platform Deep Dive

Strength Platform Analysis

Deep dive into TeamBuildr Strength: program design, Weight Room View, APRE automation, Velocity-Based Training integrations, 16+ report types, and coaching workflow capabilities.

Coaching Practice Interview

Walk through your coaching workflow, programming methodology, competition prep process, and business goals. Your answers are transformed into a structured PRD you can download as JSON or Markdown.

~12-18 minutes
9 sections, ~45 questions
Auto-saved progress
Begin Interview